EDGY23 Language Foundation Course January/February 2025

January 23 to February 25, 2025
Tuesdays & Thursdays

Get more information here.

All 10 sessions will be scheduled from 9am to 10:30am CET (Berlin, Paris, Rome)

Course Outline 

Preparation week
Meet your instructors, your fellow students and discover the course materials.

Week 1: Getting started with EDGY
What is Enterprise Design? How to recognise a well-designed enterprise? Learn how to use EDGY, the Enterprise Design Facets and Enterprise Elements to co-create better futures, frame challenges and scope initiatives.

Week 2: Enterprise Identity and Organisation
Learn how to work with purpose, and to engage your leadership and teams. Build a purpose and goal portfolio to clarify your enterprise's strategy and intent and design for organisational performance

Week 3: Enterprise Architecture and Product
Learn how to work with the operational reality of the enterprise and translate ambitious ideas into execution. Spot and map out capabilities to inform organisation and product design.

Week 4: Enterprise Experience and Brand
Learn how to apply a customer and human centric approach to enterprise change. Identify and top tasks of customers and other important people, and shift the enterprise to be useful.

Graduation week
Conclude the course, validate and celebrate your achievements and obtain your certificate.

What will you learn?

Learning objectives of this course: work with Enterprise Design Facets, Enterprise Elements and Relationships to:
(1) Frame challenges and scope meaningful change.
(2) Co-design with a simple visual language for everyone.
(3) Inform strategy with identity, intent and agency.
(4) Use human insights to spot opportunities to make a difference.
(5) Implement capabilities needed to deliver at scale.

Who is this for?

This course is for you if you want to make enterprise change happen at scale. We are looking for a first cohort of motivated individuals that want to aim beyond their immediate brief, scope or job. Attending an Intersection Academy course requires curiosity to apply unfamiliar perspectives, respect for adjacent disciplines with divergent viewpoints, and openness to combine today's disjunct elements to develop a holistic approach. Ideally, you'll come with a challenge in your current setting and are willing to learn – and unlearn – in a hands-on group setting.

You might call yourself a Product or Service Designer, Product Owner or Agile Coach, Business or Enterprise Architect, Business Analyst or Solution Architect – the common challenge we all share is to positively impact our organisations by:

• making sense of a complex environment with a range of various concerns
• influencing decisions to improve enterprise identity, experience and architecture
• enabling everyone in the enterprise to respond to challenges and co-design a better future state